Ben Stirling
real engineers ship
Projects
Stats
| Total Projects | Avg Projects/Year | Top Teamups |
|---|---|---|
| 0 | 0 |
Branding Standards
Iconic B Logo
Primary brand mark
Font
Color Palette
Principles
- KISS
- Function, Form, Aesthetics (in that order)
Writing
- Business casual
Engineering
- Speed is key
- "Do the math, save the world"
- Measure thrice, cut once
- Continuity is arguably the most common electrical issue, so start there
Business
- Test your assumptions fast
- Don't optimize something that doesn't need to exist